marmot basin Marketing Coordinator

marmot basin
1 Marmot Rd, Jasper, AB

Full job description
Reports To: Vice-President

Position Overview:

Working in Jasper, Alberta for both Ski Marmot Basin and the Jasper Skytram, the Marketing Coordinator supports a busy marketing and sales team in a variety of tasks that include but are not limited to: implementation of marketing campaigns, programs and promotions, attendance at trade and consumer shows, event execution, community activation, database management and coordination of ongoing communication efforts. This is a full-time, year-round position.

Job Duties:
Develop, coordinate, execute and document marketing campaigns and promotions.
Collect data on target demographics and analyze market trends.
Track and report on sales data.
Assist the Creative Content and Communications Producer (CCCP) with the tasks related to communication, social media, website content and data management.
Assist the Vice President with daily tasks and correspondence.
Assist with the development and implementation of social media and digital advertising programs.
Work with the Business Development Manager to maintain and grow industry partnerships.
Attend trade and consumer shows and promotional events.
Maintain promotional materials inventory including photo and video assets.
Maintain the Customer Relationship Management (CRM) system and build email automation campaigns.
Liaise internally and externally in the development of digital media campaigns and production of advertising materials.
Conduct monthly analytics reporting related to marketing campaigns and strategies.
Assist with media visits and FAM tours.
Keep the Marmot Basin, Jasper Skytram and Jasper Riding Stables websites up to date.
Take and organize still photo and video assets.

Degree or diploma in Marketing, Communications or associated fields or equivalent experience
Proven two (2) to four (4) years of related experience

Strong understanding of digital media platforms (i.e. Website, Facebook, Twitter, Instagram, YouTube, Blogs and Consumer Email)
Strong proficiency with all applicable software packages including but not limited to MS Windows; MS Office, including MS Word, Excel, Outlook, and PowerPoint
Working knowledge of Email Marketing platforms and principles
Solid photography skills
Strong intermediate to advanced level skier or snowboarder (for assignments on the hill).

Core Competencies:
Strong organizational and time management skills with the ability to multi-task.
Able to prioritize and meet deadlines, in a fast-paced environment.
Have excellent verbal and written communication skills enhanced with problem-solving skills.
Must be able to work according to department and project demands.
Ability and willingness to help other departments where required.
Have a professional and personable demeanor.
Able to work well independently and collaboratively with others.
Strong presentation skills.
Detail oriented with analytical skills
Proactive and self-motivated.
Excellent customer service skills.

Outgoing, energetic and an enthusiastic team player
Strong team member able to take direction
Motivated and observant; able to perceive needed tasks and complete them without direction
Self-aware; able to identify strengths and gaps in own abilities and training
Able to use taught skills and previous experience to problem solve
Trustworthy and capable of working unsupervised
Love of the mountains and the outdoors, skiing/snowboarding and a desire to live in the small community of Jasper.
Other details

Pay Type

Employment Indicator

Job Start Date
Friday, December 1, 2023